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Marketing Programs

Marketing Programs

We create marketing programs that benefit residents and businesses. Our marketing programs are offered as retail incentive campaigns, encouraging residents to support their local businesses by shopping local while receiving discounts and winning prizes. 

  Small Business of the Year

Each year, San Pablo EDC undertakes a massive campaign to get hundreds of shoppers to nominate their favorite local San Pablo small business, who in turn receive over $10,000 in marketing benefits.

 Local FIRST

This retail incentive program engages businesses and consumers to encourage local shopping. Local FIRST campaigns challenge residents to shop or dine in San Pablo businesses for a chance to win great prizes.

Where's Pablo?

This is a fun game where children explore San Pablo businesses, find the cardboard cutout of Pablo, the Police Department dog mascot, collect playing cards, and redeem for prizes, including ice cream with Pablo! 

 Special Events

Throughout the year, San Pablo EDC holds special events, such as Small Business Week in May, Veteran's Day in November, and much more. Check-in regularly to see how you can explore San Pablo during fun shop local campaigns. 

 San Pablo EDC Membership

Joining our membership program will allow you to access additional marketing services and products. Joining our membership program will gain valuable exposure for your business, connect you with potential clients and partners, learn innovative ways to improve your business, and growing your business network.

Tools to Expand Your Business

There are many free or low-cost resources on the web to help expand your business. Learn ways to excel in marketing, video creation, event management, project management, gain access to capital, and more in our comprehensive Business Marketing Toolkit.